SEMA Show 2026 Opens Tuesday at the Las Vegas Convention Center — 2,228 Exhibitors in a Newly Renovated Building
The automotive aftermarket takes over the Las Vegas Convention Center from Tuesday through Friday: more than a million square feet of exhibits, six automakers on the floor, and the first SEMA Show held since the building's $600 million renovation.
The 2026 SEMA Show opens Tuesday, Nov. 3, at the Las Vegas Convention Center and runs through Friday, Nov. 6, filling the building with the automotive aftermarket's annual trade show. Exhibitors have committed to more than 1 million net square feet of indoor space, and the show's online directory counted 2,228 exhibiting companies in October — the makers of performance parts, wheels, tires and accessories, displaying on hot rods, race cars, lifted trucks and one-off builds.
Six automakers are among the exhibitors this year — Ford, Toyota, Honda, Nissan, Stellantis and Mitsubishi, which is making its first official appearance at the show since 2012. It is also the first SEMA Show held in the convention center since its $600 million renovation of the North, Central and South halls, work the Las Vegas Convention and Visitors Authority began in 2023. A SEMA study released Oct. 27 put the specialty-equipment industry's annual economic impact in the United States at $383 billion, supporting 1.25 million jobs.
The practical notes matter as much as the show floor. The first three days are restricted to people who work in the aftermarket; on Friday, Nov. 6, anyone 16 or older can buy a ticket — $130, or $170 bundled with admission to SEMA Fest, the closing concert headlined by The Offspring — and Friday ends with the SEMA Cruise, when show vehicles parade out of the convention center. SEMA warns that parking at the convention center will be impacted by construction during the show, and points attendees to hotel shuttles and the Las Vegas Monorail, which runs extended hours for show week with discounted attendee fares.
